STEVENS Vertriebs GmbH
E-Gravel Bike
Contribution: Concept Design, Industrial Design, 3D Development
Partner: WM Trading GmbH
STEVENS Vertriebs GmbH
E-Gravel Bike
Contribution: Concept Design, Industrial Design, 3D Development
Partner: WM Trading GmbH

Situation Stevens Bikes wanted to renew its e-bike line up by starting with a unique gravel bike.

Solution New Order developed a strong and characteristic design identity for this flagship bike. The ultimate goal is to provide a thrilling riding experience, and this is done by creating a frame that is durable, robust, comfortable and nimble.The new Stevens E-gravel concept offers a higher riding position while placing the Shimano motor in the lowest possible position, altogether lowering the center of gravity of the bike, increasing its stability and riding comfort.The use of carbon was key to improve the responsiveness of the bike, it allows the frame to flex with the trail and dampen any paved road imperfections. This e-gravel bike is built for rough and demanding trails, requiring, agile handling and punch, as well as for fast paved roads and tight city streets, requiring it to be stable and responsive.

The design is purposeful and sharp. Extremely thin in places, and muscular in others, it takes advantage of the qualities of the woven carbon, and offers an overall balanced and perfectly streamlined look.Despite their size, both the battery and the motor are seamlessly integrated: no screws, no part-lines, just one continuous down-tube boasting sharp creases and soft bends. As a result, the gravel bike looks and feels much lighter, urban and contemporary.


Bildrechte: New Order Designstudio